Here’s Why GIFs Are Back In Style and Bigger Than Ever for Brands – Adweek

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AdweekHere’s Why GIFs Are Back In Style and Bigger Than Ever for BrandsAdweek”In terms of the animated GIF, we pay close attention to what content works on which platforms, so it’s not as simple as throwing a 30- or 15-second spot up or even a quick video edit,” said Megan Wahtera, svp of interactive marketing at Paramount ……Here’s Why GIFs Are Back In Style and Bigger Than Ever for Brands – Adweek

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